SHIFTING PRIORITIES: GEN Z’S PRESENT-FOCUSED SAVING

Shifting Priorities: Gen Z’s Present-Focused Saving

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, monetary success adhered to a familiar pattern: earn gradually, conserve aggressively, purchase a home, and prepare for retirement. But Gen Z is approaching money with a fresh perspective. As opposed to focusing entirely on long-term build-up, this generation is focusing on equilibr

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